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Be Brief

July 6, 2011

We’re not in Utah anymore… Fast forward to London:

Desigual on Regent Street (London) opened it’s doors to partially dressed people as it dares the public to arrive in just their underwear.

The first 100 arrivals were allowed an hour shopping spree to choose an outfit to go home in, anyone not lucky enough to be in the first 100 received 50% in store on the summer collection.

via Attitude Style: Enter Half Naked.